SAFEGUARDING CONSUMERS: WEBS OF DECEPTION & THE BETTER BUSINESS BUREAU’S MODERN RELEVANCE

Posted May 6th, 2024 in General News

In an era marked by the rapid advancement of technology and the proliferation of online platforms, consumers face an unprecedented array of choices when it comes to purchasing goods and services. While the digital age has brought unparalleled convenience and accessibility, it has also ushered in new challenges, including the proliferation of fraudulent content, scams, and deceptive practices. In this landscape, the Better Business Bureau (BBB) stands as a beacon of trust and reliability, providing consumers with valuable resources and protections against unscrupulous businesses.

Founded over a century ago, the BBB has evolved into a trusted resource for consumers seeking trustworthy businesses and reliable information. With its mission to advance marketplace trust, the BBB serves as a mediator between businesses and consumers, offering dispute resolution services, consumer education, and accreditation programs.

In today's digitally-driven world, where AI-generated content and sophisticated scams abound, the BBB's role in safeguarding consumers has never been more critical. By maintaining a database of business profiles, customer reviews, and accreditation statuses, the BBB empowers consumers to make informed decisions and avoid falling victim to fraudulent schemes.

One of the hallmarks of the BBB is its accreditation program, which signifies a commitment to ethical business practices and customer satisfaction. Companies like our own, Watertite Roofing, with their A+ accreditation, demonstrate a dedication to integrity and excellence in their operations. For consumers, this accreditation serves as a seal of approval, instilling confidence and peace of mind when selecting a service provider.

Beyond its accreditation program, the BBB offers valuable resources to educate consumers about common scams, deceptive advertising practices, and ways to protect themselves from fraud. Through its website, publications, and community outreach initiatives, the BBB equips consumers with the knowledge and tools they need to navigate the modern marketplace safely.

In an age where trust is paramount, the Better Business Bureau serves as a trusted ally for consumers, businesses, and the community at large. Its commitment to promoting transparency, accountability, and integrity sets the standard for ethical business conduct and inspires confidence in the marketplace.

At Watertite Roofing, we take immense pride in our A+ accreditation with the Better Business Bureau (BBB). For us, this accreditation isn't just a badge; it's a testament to our unwavering commitment to delivering exceptional service, integrity, and trustworthiness to our valued customers. In an ever-evolving marketplace filled with challenges such as fraudulent content and scams, the BBB serves as an invaluable ally, providing us with the platform to showcase our dedication to excellence and offering consumers the assurance they need when choosing a roofing contractor.

What our customers are saying

  • During a heavy rain event, the roof leaked and one of the tenant was concerned about the leak. I called Watertite Roofing and they were on the roof to patch the leak by end of the same day. In the meantime, they did an assessment of the roof and provided a quotation within days for the replacement of the roof. Once the quotation was approved, Watertite Roofing promptly began to replace the roof the following day. The foreman on site for Watertite Roofing was considerate of intrusion to the businesses and their clients. The site foreman was approachable and made changes requested by the landlord. The work was completed in four days and before the next rainfall. Communication with the head office was always pleasant and frequent updates were provided every several days of work progress by the Operations Manager/Estimator. I was pleased with the quick response and the professional manner in which the work was completed ahead of time.
    Silvio Mucciarelli
  • As a custom home builder and renovator we work on many unique projects that require unique products and solutions. We only work with contractors that can provide the level of professionalism, service, and product quality that we demand of ourselves for our clientele. Watertite Roofing is one of those contractors who sets the bar higher for others. Their response time, organization of operations, and delivery on service is rarely paralleled. And they install a durable, well warrantied product that takes a load off our minds. We wouldn't use anyone else.
    David Tucker
  • Always a pleasure working with Waterside Roofing from Dunnville, Ontario. Watertite is very professional at their workmanship and I will continue to have them complete multiple jobs in the future.
    Rodney Hipwell
  • Great responsiveness, good value and no hidden costs. Would not hesitate to recommend this company to anyone needing roof work. Chris Elgar of C Elgar Holdings Limited.
    Chris Elgar
  • We did our due diligence on roofers when we needed a complete new 15,000 square foot flat roof. All signs were positive for Watertite and they did not disappoint us, they did a great job. Zack was our main contact and he kept us informed throughout the project and always returned our calls in a timely fashion. Well done Watertite team! Larry Fontaine, president of Fontaine Transport Inc.
    Barb Fontaine
  • Zak at Watertite was fantastic! Called him up to get a quote and was very happy with the responsiveness. The work was completed as promised and in a very professional. Would definitely recommend them for any roofing needs.
    D. B.
  • Thank you Ibrahim, We really appreciate your Google rating us five stars. Can you share a few words about your experience please as it would be helpful for fellow Googlers. Thank you kindly from Management and Staff
    Ibrahim Jame Mosque
  • In 2018 the team at Watertite installed a new flat roof on our building. Being that it was fairly new product and procedures to us we were a bit apprehensive at first. However, Zak and the team were great to deal with in terms of explaining the new product and installation procedures and it really eased our mind during the decision making process. During installation the team couldn't have been better. Quick, clean and efficient, very knowledgeable and upon completion they took the time to explain the do's and don'ts as well as general maintenance tips for us to follow. This past week during the excessive snow storms we've had in our area we had some water dripping into our office and showroom. Zak had a team member over the next business day to have a look, at no charge. He did the best he could to clear the water and ice from a frozen eavestrough and downspout that was causing water to travel behind siding and under the membrane. We are very grateful for them to have come out so quickly and not even charge us even though the leak wasn't even from their roof installation! We have another project in the works for the spring time and we will definitely be going with the team at Watertite again!
    Steve Yendt
  • I had the opportunity to work with Watertite in 2008, they educated me on their product along with the installation process. The job was completed in a diligent and timely manner and the material is a superior technologically advanced product. Most recently, I had an ice issue this past December where Watertite came out to my building to tackle an ice issue. Upon completion, I was shocked to hear from Zak that there was NO charge for the time spent. There are a very few out there that exercise honest ethical business practice... THANK YOU
    Zappa Zappa
  • There’s a reason the Watertite team consistently receives glowing reviews & is a highly rated Better Business Bureau member - such standing can only be earned - by consistently delivering a high-quality service & customer experience. To start, Zak prepared a detailed quote that included photos & clearly outlined what needed to be done & why. Thereafter, Zak dispatched a highly skilled, professional team to make the much-needed repairs. Thank you Zak & team - you are a credit to your profession! In an industry fraught with unscrupulous characters, it’s a comfort knowing the Watertite team’s business model subscribes to such old-fashioned values as honesty, integrity, quality, & doing what they committed to do. Better Business Bureau membership is a key differentiator in an industry that lacks governance, oversight & consumer protection enforcement.
    C Prescott
  • Great experience - everything about their roof system was well explained, price was very competitive and the work was done on schedule with a great crew - what more could you ask for?
    M. B.
  • The Optimist Club of Dunnville has worked with Watertite over the years. Recently, we contracted them to install a Duro-Last overlay roof system on the flat roof over our kitchen and back storage area. We were very pleased with the job. They noted a minor concern on a roof on which they were not working and repaired it at no extra charge. The team from - the quote, to the installation, to the office payment was friendly and professional. Installation of this durable, well-warrantied roofing allows us to focus our time and energy on our mission with the youth rather than worrying about leaking roof. Kudos to the Watertite team!
    Brenda Zynomirski
  • We purchased a building requiring a new flatroof. Didn't take to long to figure out who I was going to work with. Thru multiple business owners in the area and talking with some friends in real estate, the same name kept coming up. I gave Zach, owner, a call and booked a time to take a peak. He arrived ontime, prepared and presentable. He knew his product well and came up onto the roof to explain the process. After measurement and finalizing the details we decided to proceed with a roof replacement. A quotation was sent back within 2 days with pictures of the existing roof, new roof design and the payment schedule from start to completion. His crew that did the roof were very respectable of my property. There was no garbage left behind and the end product turned out great. Clearly, I'd be happy to do business with Watertite again. I could have done the contract on a handshake. Zacks words were few but what got promised happened and his communication was clear. I would have zero reservations in passing their name forward. Thanks for helping me out. Great company.
    Drew Williams
  • Well, we started by looking for an award-winning roofing material that could withstand the harsh Canadian weather. Then we discover Dura-Last – the most advanced vinyl roofing material ever developed. In so doing we also discovered an award winning flat roofing installer, even recommended by Dura-Last themselves. Turns out Watertite Roofing is the best flat roofing installer in Canada, serving right here in Southern Ontario. Went to their office, and I couldn't believe the number of awards that they have received. Hall walls full of awards. Nobody gets that many awards unless you're real good. So we not only get an Award winning product to protect our commercial investment, but we get the award-winning installers to boot. Don't gamble with your commercial properties - Watertite Roofing; the flat roofing specialists.
    Don Cormier
  • Watertite did an amazing job with our rooftop terrace installation, very professional and built to last many years. I would recommend them to anyone looking for a solution that is long lasting and low maintenance. Amazing job!
    Glenn Edwards

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